NY Times: "Even for Ad Agencies, High-Priced Consumption Is Out"

"CANNES — It is still possible to order a €70 sole meunière or a €12 bottle of Evian on a hotel terrace here. But as advertising professionals gathered last week for an international awards show and trade conference, they were taking their lead from recession-hit consumers and hunting for bargains."

Read More here.

WIRED: Dell is Making Money on Twitter"

Recently we posted about the DellSwarm in Singapore where people can bid down the price of a particular Dell model. They used Twitter to update followers on the status.

I just ran across an article on Wired about how Dell made USD3 million using Twitter. Or rather, it used twitter to update some 600,000 followers about deals that they have for refurbished machines. These followers have purchased some USD 3million dollars worth of stuff. See here.

BTW... Last week's Web Wednesday was awesome. Thanks to all those who attended to make it our biggest Web Wednesday ever. Once we get ourselves free from our day jobs, we will update with pictures and stuff.

REMINDER - TONIGHT 6pm - WEB WEDNESDAY at BALACLAVA!

Just a quick reminder given all that is going on this week.  Web Wednesday is TONIGHT, Wednesday, the 10th of June (the last day of AdTech).  Remember that we are also at a new location this month – BALACLAVA’s at the Suntec Convention Centre.  A NEW TIME - 6pm till 8:30pm!

The speaker this month all the way from London is Chris Dobson, Executive VP, Global Ad Sales for BBC Worldwide and BBC.com.  Chris will be sharing his insights on 'Digital Media Business Models – on the critical list?'   Chris used to run global adsales at MSN and is ex-MTV so he has some pretty interesting perspectives having been on the portal side and now back to the publisher side.  Given what the BBC.com is doing with video in the UK (their video on demand platform uses something like 7% of all UK traffic) I am sure that he can also share some interesting things about video online.

This month our sponsor, the BBC.com will be providing you the first drink of the evening.  The event is at Balaclava at the Suntec convention centre so it is right next to AdTech.  Head on over after the last session.  The party starts at 6pm!

The BBC.com will also be giving away 3 of the new super slim iPod Shuffles at the event, so make sure that you leave your card at the door.

This is going to be a great event- make sure that you don’t miss it!

See you TONIGHT at 6pm at Balaclava!

Web Wednesday 16.0 – Chris Dobson, EVP Ad Sales BBC Worldwide - Wed June 10th, 6:00-8:30, Balaclava

Hello Singapore Digerati,

June is a great month for digital events, first there is Adtech Singapore and now we are having our next Web Wednesday on June 10th! 

For this event we will be starting at 6pm so that those of you attending Adtech can walk right over.  This event will be held at Balaclava at the Singapore convention center so all of you that are attending AdTech can pop by after the last Adtech event to join us for a drink and a chat.  

It is on the ground floor near Starbucks (outside).

This month Chris Dobson, Executive VP, Global Ad Sales for BBC Worldwide and BBC.com will be sharing his insights on 'Digital Media Business Models – on the critical list?' 

BBC.com is sponsoring the event and as such, the first drink of the evening will be on the BBC.com.  

BBC.com will also be giving away 3 fantastic prizes on the night, so to be in for a chance to win, leave your business card at the front door.  

Come join us NEXT Wednesday the 10th at Balaclava (NOTE NEW VENUE).

See you next Wednesday and dont forget to register  for Adtech!

Best,
Kevin, Joe and Andy
www.webwednesday.com.sg

BBC.com is one of the worlds largest news websites, reaching a passionate and engaged audience of 29 million unique users* outside the UK. In Asia, BBC.com reaches 8.7 million unique users* per month – more than twice the number of our closest competitor.  BBC.com users are affluent, professional, educated and international. They are influential opinion formers with a global mindset who lead active and cultured lives.   Over 800 great brands have successfully ad

vertised on BBC.com since the introduction of advertising on the site in November 2007. *Source: comScore – 3 months average (Q1 09).