Tuesday, December 30, 2008

iMEDIA ASIA Weekly: 2008 Review, Reality Check, PR, Mobile And India

iMEDIA ASIA

2008 has been a great year for digital marketing in Asia, but it's no secret that 2009 is going to be tough -- both for digital agencies and marketers.

Here are five important things we learned this year in the digital industry, and a few of the trends we should see in 2009.

What can public relations practitioners hope to accomplish for the organizations they serve and for their own careers next year? Here's a look into the crystal ball.

Ad-funded mobile entertainment can be a key weapon in the integrated armory of advertisers looking for something more concrete in terms of value exchange for brands and their potential consumers.

Digital advertising has reached the tipping point in India, and its growth shall be mammoth in the next few years. Here are some factors behind this.

0 comments: